The Performance Group generated The Performance Principles to articulate our beliefs about Breakthrough Performance through People. We use them as guiding principles towards high performance within the company at all times. The Performance Principles for your company or organisation may be different – we can use our insight to help you discover them.

Our co-creation takes place on two levels in a project. We always co-create the process, agendas, desired outcome, new concepts etc. with the client Process Owner and the client project team. This activity runs in parallel to all other activities for the duration of the project. The other level of co-creation is with the immediate participants in the project.

In the field of strategic management, C.K. Prahalad and Richard A. Bettis first introduced the concept of Dominant Logic in 1986. Prahalad and Bettis suggested that the way top managers deal with the increasing diversity of strategic decisions in a company, which are caused by acquisitions or structural changes in the core business, depends on the cognitive orientation of those top managers. Dominant logic consists of the mental maps developed through experience in the core.

In our Western culture, we are socialised into a tradition of understanding the world in a mechanistic and modern way. That is, we are trained to understand our world as a linear, logically connected string of events. Areas where this is a good way of understanding the world, are numerous, e.g. engineering, mathematics, and parts of human medicine.